001: How to Influence People
In this episode I’m sharing my biggest tips on growing your brand, business and income with influence, why I still believe in the power of positive persuasion, and how you can reframe the idea of selling and use it to add value in other peoples lives.
- The difference between manipulation and persuasion
- How to sell yourself without feeling awkward
- Creating a service that sells
- Creating content with value and choice
- Why it's just as important to repel people as it is to attract them
- Julie Solomon Blog
- Pitch It Perfect
- OMG! Publicity
- Bob Burg's "Adversaries into Allies: Win People Over Without Manipulation or Coercion"